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Men's Image Lab review

Men's Image Lab publishes 94 course modules on Skool. It charges $15 a month.

A review on the numbers, not an opinion: nobody here has joined Men's Image Lab, and nothing below is a verdict.

Men's Image Lab is a Skool community for men working on their style and confidence, created in January 2024 and signed by Alex Costa.[1] Costa is a content creator in men's grooming, fashion and lifestyle, and the business behind the brand is Alex Costa Media.[1][2] Costa's own site says Costa has more than 8 million followers across YouTube, Instagram and TikTok.[2]

How we measure · Report an error or ask for removal

Members
5,532
Published price
$15
per month
Members, last 31 days
-8
1 Oct 2026 to 1 Nov 2026
Rank by members
#337
of 6,072 sellers listed here
Size rank in niche
#104
of 1,230 sellers listed in content and audience building, by published members
Price rank in niche
#213
of 343 priced in Content and audience building listed here, highest first
Check the Course score
91
A, very strong
Niche
Content and audience building
1,308 listed here
Created
19 Jan 2024
Skool publishes this date
Readings
16
since 24 Aug 2026

About Men's Image Lab

Members join a community of men and get content that the about text says is not available on YouTube, Instagram or anywhere else.[1] The group also offers special bonuses and discounts.[1] Its pitch centres on how members look and feel, and asks them to commit the effort that requires.[1]

Costa founded Forte Series, a haircare line, which the owner bio names alongside the community.[1][2] A free weekly newsletter breaks down habits and strategies for looking good and carving out a path of one's own.[2] Costa also runs a vlog channel with a series called "Behind The Business".[2]

Sources

  1. Skool listing: skool.com/mens-image-lab, as collected 24 Sept 2026
  2. Official website: alexcostamedia.com, retrieved 28 Sept 2026

Compiled by Check the Course from the sources listed, to the best of our ability.

What the listing describes
NicheContent and audience buildingFormatCommunity

Read from the listing’s own words: what is offered, never how well.

What is inside

Course modules
94
Courses
8
Posts, all time
10,526
People running it
14

Counts published by Men's Image Lab on its own page, read on 1 Nov 2026: how much is included, never how good it is. Listed as run by alexcosta.

How we knowSourced & dated
Observed on 1 Nov 2026 from Skool source page archived copy cdc0cd2e8e14.
Observable monthly ceiling
$15
monthly price
5,532
published members
$82,980
theoretical ceiling per month

This is not revenue, earnings or income. It assumes every listed member pays the headline price, which is never the case in practice, and it does not account for free members, trials, discounts, churn, refunds, platform fees or tax.

Against the content and audience building niche

Percentile among the other 1,307 content and audience building listings here, each seller counted once for size.

Size92nd
smallestlargest
Price · further right is cheaper62nd
most expensivecheapest

Held at $15 per month for every week we have tracked it, since August 2026.

Check the Course Score
91AVery strong

Ahead of 91% of the 13,590 Skool communities we track, including ones without a page here, on the measures below, each read from a figure Men's Image Lab published itself.

  • Size 53% of the scoreahead of 97%
  • Growth 27% of the scoreahead of 21%
  • Track record 20% of the scoreahead of 93%

An algorithmic position among tracked listings: not an endorsement, a guarantee or advice. How the score works.

  • Top 10% by size in content and audience building. Measured by Check the Course.Top 10% by size in content and audience building. Measured by Check the Course.

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Style
Top 10% by size in content and audience building. Measured by Check the Course.
Where it goes

<a href="https://checkthecourse.com/communities/skool-mens-image-lab"><img src="https://checkthecourse.com/badge/skool-mens-image-lab?kind=size" alt="Top 10% by size in content and audience building. Measured by Check the Course." width="360" height="76" loading="lazy"></a>

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Evidence and signals

Listed on 5,532 members.

Evidence: measured.

Following elsewhere
4,160,000 at its largest4,160,000 on YouTube. Followers on another platform, not members here.
First recorded
24 August 2026our first reading, not its launch

Tracked over time

Member change
No changeover 4 days-8-0.1%over 31 days
Price change
Unchanged at every reading

16 observations over 69 days.

Member count
5,5355,5405,5455,5505,5555,53224 Aug 20261 Nov 2026change
Monthly price
$15$1524 Aug 20261 Nov 2026

Observation log

Observation log
ObservedMembersChangePriceCeiling / month
1 Nov 20265,5320$15 per month$82,980
28 Oct 20265,5320$15 per month$82,980
24 Oct 20265,532-1$15 per month$82,980
20 Oct 20265,533-1$15 per month$82,995
17 Oct 20265,5340$15 per month$83,010
13 Oct 20265,534-1$15 per month$83,010
11 Oct 20265,535-1$15 per month$83,025
9 Oct 20265,5360$15 per month$83,040
5 Oct 20265,536-4$15 per month$83,040
1 Oct 20265,5400$15 per month$83,100
1 Oct 20265,5400$15 per month$83,100
23 Sept 20265,540-6$15 per month$83,100
8 Sept 20265,546-3$15 per month$83,190
4 Sept 20265,5490$15 per month$83,235
2 Sept 20265,549-6$15 per month$83,235
24 Aug 20265,555$15 per month$83,325
Average per week, last 31 days1 Oct 2026 to 1 Nov 2026-2
Average per week, since first reading24 Aug 2026 to 1 Nov 2026-2

Course content readings

Course content readings
ObservedPostsModulesCourses
1 Nov 202610,526+51948
6 Sept 202610,475948
Added per week6 Sept 2026 to 1 Nov 2026+6.300

Common questions about Men's Image Lab

What is Men's Image Lab?
Men's Image Lab is a Skool community for men working on their style and confidence, created in January 2024 and signed by Alex Costa. Costa is a content creator in men's grooming, fashion and lifestyle, and the business behind the brand is Alex Costa Media.
How much does Men's Image Lab cost?
Men's Image Lab charges $15 per month on Skool, read 1 Nov 2026. That is cheaper than 62% of the other priced content and audience building listings here.
How many members does Men's Image Lab have?
Men's Image Lab lists 5,532 members, read 1 Nov 2026.
How has Men's Image Lab's membership changed?
From 5,555 members on 24 Aug 2026, our first reading, to 5,532 on 1 Nov 2026: within 1%.
How does Men's Image Lab compare with other content and audience building communities?
At $15 a month, Men's Image Lab sits below the $27 median of the 342 priced content and audience building listings here. The niche median is 541 members. Pricing benchmarks by niche.
What do you get inside Men's Image Lab?
Men's Image Lab publishes 94 course modules, 8 courses, 10,526 posts, 14 admins. Communities with the most course content.

Alternatives to Men's Image Lab

Same niche, nearest in published size. Not a recommendation.