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The AI Playbook® review

The AI Playbook® publishes 263 course modules on Skool. It charges $97 a month.

A review on the numbers, not an opinion: nobody here has joined The AI Playbook®, and nothing below is a verdict.

The AI Playbook is Rick Mulready's Skool membership for coaches, consultants and service providers who want to fix their growth bottlenecks while AI handles much of the work.[1][2] Created in April 2024, it opens with a free seven-day trial, then bills monthly or yearly, with cancellation at any time.[1]

How we measure · Report an error or ask for removal

Members
342
Published price
$97
per month
Members, last 30 days
-24
1 Oct 2026 to 1 Nov 2026
Rank by members
#4,247
of 6,074 sellers listed here
Size rank in niche
#855
of 1,230 sellers listed in content and audience building, by published members
Price rank in niche
#30
of 342 priced in Content and audience building listed here, highest first
Annual option
$697
per year
Niche
Content and audience building
1,308 listed here
Created
23 Apr 2024
Skool publishes this date
Readings
25
since 24 Aug 2026

About The AI Playbook®

Its tools include an Information Hierarchy Builder that holds a single reference for offers, voice and business, and a Weekly Content Engine that turns one idea into weeks of content.[1] A Client Experience System has AI take notes, follow-ups and summaries, the Zone of Genius app supplies AI agents for marketing, sales, delivery and operations, and PickRicksBrain AI gives round-the-clock coaching trained on 12+ years in business.[1] The first 30 days are spent setting up an AI foundation and the Content Engine, launching one workflow and tracking the time it saves.[1]

Mulready, a coach and AI strategist, has been an online entrepreneur since 2014 and founded The Art of Online Business podcast, which was sold in 2023.[3][4][5] His YouTube channel posts tutorials, use cases and simple systems, a free Sunday newsletter carries weekly AI strategies, and he can be booked for keynotes, workshops and team training.[2][5]

Sources

  1. Skool listing: skool.com/ai-playbook, as collected 24 Sept 2026
  2. Official website: rickmulready.com, retrieved 1 Oct 2026
  3. Press: socialmediaexaminer.com, retrieved 1 Oct 2026
  4. Other: smartpassiveincome.com, retrieved 1 Oct 2026
  5. YouTube: youtube.com/channel/UCmNAkARqTFvNoyxmFhKTS9Q, retrieved 30 Sept 2026

Compiled by Check the Course from the sources listed, to the best of our ability.

What the listing describes
NicheContent and audience buildingFormatMentorship or coachingAccessFree trial mentioned

Read from the listing’s own words: what is offered, never how well.

What is inside

Course modules
263
Courses
9
Posts, all time
3,624
People running it
4

Counts published by The AI Playbook® on its own page, read on 17 Sept 2026: how much is included, never how good it is. Listed as run by rick-mulready-8731.

How we knowSourced & dated
Observed on 1 Nov 2026 from Skool source page archived copy 6b88eb58454f.
Observable monthly ceiling
$97
monthly price
342
published members
$33,174
theoretical ceiling per month

This is not revenue, earnings or income. It assumes every listed member pays the headline price, which is never the case in practice, and it does not account for free members, trials, discounts, churn, refunds, platform fees or tax.

Against the content and audience building niche

Percentile among the other 1,307 content and audience building listings here.

Price · further right is cheaper9th
most expensivecheapest

Held at $97 per month for every week we have tracked it, since August 2026.

  • Listed every week since August 2026. Measured by Check the Course.Listed every week since August 2026. Measured by Check the Course.

    Present in every one of the 10 weeks recorded since August 2026, with no week missing.

Run this community?

Add this badge to your site

It links to this page and shows the date it was measured.

Style
Listed every week since August 2026. Measured by Check the Course.
Where it goes

<a href="https://checkthecourse.com/communities/skool-ai-playbook"><img src="https://checkthecourse.com/badge/skool-ai-playbook?kind=consistency" alt="Listed every week since August 2026. Measured by Check the Course." width="360" height="76" loading="lazy"></a>

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Evidence and signals

Listed on 342 members.

Evidence: measured.

Following elsewhere
118,000 at its largest118,000 on YouTube. Followers on another platform, not members here.
First recorded
24 August 2026our first reading, not its launch

Tracked over time

Member change
-3-0.9%over 4 days-24-6.6%over 30 days
Price change
Unchanged at every reading

25 observations over 69 days.

Member count
35036037038039040034224 Aug 20261 Nov 2026change
Monthly price
$97$9724 Aug 20261 Nov 2026

Observation log

Observation log
ObservedMembersChangePriceCeiling / month
1 Nov 2026342-3$97 per month$33,174
28 Oct 2026345-2$97 per month$33,465
26 Oct 20263470$97 per month$33,659
24 Oct 20263470$97 per month$33,659
22 Oct 2026347-2$97 per month$33,659
20 Oct 20263490$97 per month$33,853
20 Oct 2026349-1$97 per month$33,853
18 Oct 20263500$97 per month$33,950
16 Oct 2026350-2$97 per month$33,950
14 Oct 2026352-1$97 per month$34,144
12 Oct 2026353-1$97 per month$34,241
10 Oct 20263540$97 per month$34,338
9 Oct 2026354-1$97 per month$34,338
6 Oct 2026355-6$97 per month$34,435
5 Oct 20263610$97 per month$35,017
4 Oct 2026361-5$97 per month$35,017
1 Oct 2026366-1$97 per month$35,502
1 Oct 2026367-12$97 per month$35,599
24 Sept 2026379-5$97 per month$36,763
21 Sept 2026384-6$97 per month$37,248
14 Sept 2026390-9$97 per month$37,830
7 Sept 20263990$97 per month$38,703
3 Sept 2026399-1$97 per month$38,703
1 Sept 2026400-4$97 per month$38,800
24 Aug 2026404$97 per month$39,188
Average per week, last 30 days1 Oct 2026 to 1 Nov 2026-6
Average per week, since first reading24 Aug 2026 to 1 Nov 2026-6

Seller’s followers on other platforms

Seller’s followers on other platforms
Read, about monthlyYouTubeTikTok
17 Oct 2026118,000
17 Sept 2026118,000

Common questions about The AI Playbook®

What is The AI Playbook®?
The AI Playbook is Rick Mulready's Skool membership for coaches, consultants and service providers who want to fix their growth bottlenecks while AI handles much of the work. Created in April 2024, it opens with a free seven-day trial, then bills monthly or yearly, with cancellation at any time.
How much does The AI Playbook® cost?
The AI Playbook® charges $97 per month on Skool, read 1 Nov 2026. An annual option is listed at $697. That is cheaper than 9% of the other priced content and audience building listings here.
How many members does The AI Playbook® have?
The AI Playbook® lists 342 members, read 1 Nov 2026.
How has The AI Playbook®'s membership changed?
From 404 members on 24 Aug 2026, our first reading, to 342 on 1 Nov 2026: down 62, or 15%.
How does The AI Playbook® compare with other content and audience building communities?
At $97 a month, The AI Playbook® sits above the $27 median of the 341 priced content and audience building listings here. The niche median is 543 members. Pricing benchmarks by niche.
What do you get inside The AI Playbook®?
The AI Playbook® publishes 263 course modules, 9 courses, 3,624 posts, 4 admins. Communities with the most course content.

Alternatives to The AI Playbook®

Same niche, nearest in published size. Not a recommendation.