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Instagram Income Lab review

Instagram Income Lab publishes 76 course modules on Skool. It charges $37 a month.

A review on the numbers, not an opinion: nobody here has joined Instagram Income Lab, and nothing below is a verdict.

Instagram Income Lab is a Skool group about turning short-form content into sales of digital products.[1] The group was created in October 2023, and membership covers a full course plus the community.[1] It is pitched at what the listing calls lean operators and busy creators.[1]

How we measure · Report an error or ask for removal

Members
432
Published price
$37
per month
Members, last 29 days
-6
29 Sept 2026 to 28 Oct 2026
Rank by members
#3,543
of 6,081 sellers listed here
Size rank in niche
#731
of 1,231 sellers listed in content and audience building, by published members
Price rank in niche
#119
of 344 priced in Content and audience building listed here, highest first
Niche
Content and audience building
1,309 listed here
Created
17 Oct 2023
Skool publishes this date
Readings
16
since 24 Aug 2026

About Instagram Income Lab

The course opens with a module on positioning and setting up an Instagram profile as a storefront, followed by one on DM automation systems.[1] Members also get Monthly AirDrops, short briefs on which algorithms and tools are working, and weekly live sessions of 20 minutes.[1] Two further modules, a low-ticket offer system for Instagram and a module on Instagram Stories, are marked as coming soon.[1]

The group links to Steven Mellor's website, which presents Mellor as a creative director and growth operator working on automation and content systems.[2] The site offers a free Instagram Stories template and a done-for-you service that sets up automated Instagram DM funnels.[2] Mellor's YouTube channel teaches creators and online experts to build their businesses with automation, with new videos each week.[3] His earlier products include an eBook, Carousel Secrets, and an Instagram growth course called The 'Gram Accelerator.[4][5]

Sources

  1. Skool listing: skool.com/100k-creator-9505, as collected 29 Sept 2026
  2. Official website: thestevenmellor.com, retrieved 30 Sept 2026
  3. YouTube: youtube.com/channel/UCXmZ5viZCzbfI-vD-_eLyLQ, retrieved 30 Sept 2026
  4. Other: chalene.com, retrieved 1 Oct 2026
  5. Other: scottydrussell.com, retrieved 1 Oct 2026

Compiled by Check the Course from the sources listed, to the best of our ability.

What the listing describes
NicheContent and audience buildingFormatCourse

Read from the listing’s own words: what is offered, never how well.

What is inside

Course modules
76
Courses
5
Posts, all time
24
People running it
1

Counts published by Instagram Income Lab on its own page, read on 29 Sept 2026: how much is included, never how good it is. Listed as run by thestevenmellor.

How we knowSourced & dated
Observed on 28 Oct 2026 from Skool source page archived copy 534b86ec6e23.
Observable monthly ceiling
$37
monthly price
432
published members
$15,984
theoretical ceiling per month

This is not revenue, earnings or income. It assumes every listed member pays the headline price, which is never the case in practice, and it does not account for free members, trials, discounts, churn, refunds, platform fees or tax.

Against the content and audience building niche

Percentile among the other 1,308 content and audience building listings here.

Price · further right is cheaper34th
most expensivecheapest

Held at $37 per month for every week we have tracked it, since August 2026.

Evidence and signals

Listed on 432 members.

Evidence: measured.

Following elsewhere
1,640 at its largest1,630 on YouTube. Followers on another platform, not members here.
First recorded
24 August 2026our first reading, not its launch
Elsewhere
YouTube

Tracked over time

Member change
No changeover 1 day-6-1.4%over 29 days
Price change
Unchanged at every reading

16 observations over 65 days.

Member count
43243443643844044244443224 Aug 202628 Oct 2026change
Monthly price
$37$3724 Aug 202628 Oct 2026

Observation log

Observation log
ObservedMembersChangePriceCeiling / month
28 Oct 20264320$37 per month$15,984
27 Oct 2026432-1$37 per month$15,984
23 Oct 20264330$37 per month$16,021
19 Oct 20264330$37 per month$16,021
15 Oct 20264330$37 per month$16,021
12 Oct 20264330$37 per month$16,021
11 Oct 2026433-2$37 per month$16,021
7 Oct 2026435-1$37 per month$16,095
4 Oct 20264360$37 per month$16,132
3 Oct 2026436-2$37 per month$16,132
29 Sept 2026438-1$37 per month$16,206
21 Sept 2026439-4$37 per month$16,243
7 Sept 2026443-1$37 per month$16,391
3 Sept 2026444+3$37 per month$16,428
1 Sept 2026441+1$37 per month$16,317
24 Aug 2026440$37 per month$16,280
Average per week, last 29 days29 Sept 2026 to 28 Oct 2026-1
Average per week, since first reading24 Aug 2026 to 28 Oct 2026-1

Seller’s followers on other platforms

Seller’s followers on other platforms
Read, about monthlyYouTubeTikTok
4 Oct 20261,630-10
4 Sept 20261,640

Course content readings

Course content readings
ObservedPostsModulesCourses
29 Sept 202624+376-545-2
26 Aug 2026211307
Added per week26 Aug 2026 to 29 Sept 2026+0.6-11-0.4

Common questions about Instagram Income Lab

What is Instagram Income Lab?
Instagram Income Lab is a Skool group about turning short-form content into sales of digital products. The group was created in October 2023, and membership covers a full course plus the community.
How much does Instagram Income Lab cost?
Instagram Income Lab charges $37 per month on Skool, read 28 Oct 2026. That is cheaper than 34% of the other priced content and audience building listings here.
How many members does Instagram Income Lab have?
Instagram Income Lab lists 432 members, read 28 Oct 2026.
How has Instagram Income Lab's membership changed?
From 440 members on 24 Aug 2026, our first reading, to 432 on 28 Oct 2026: down 8, or 2%.
How does Instagram Income Lab compare with other content and audience building communities?
At $37 a month, Instagram Income Lab sits above the $27 median of the 343 priced content and audience building listings here. The niche median is 538 members. Pricing benchmarks by niche.
What do you get inside Instagram Income Lab?
Instagram Income Lab publishes 76 course modules, 5 courses, 24 posts, 1 admin. Communities with the most course content.

Alternatives to Instagram Income Lab

Same niche, nearest in published size. Not a recommendation.

Is this your community?

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